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The brief set to us was to attract new enrolments for the University with an engaging and aspirational campaign.
The creative was themed on a gritty film noir style, showing the students as super-heroes. The finished work was pitched to photograph and use actual Aston University students, making them the ‘heroes’.
Two versions of creative were put forward, one following brand guidelines, the other pushing the rules and creating something more impactful, visually exciting and engaging.
We'd love to show you what we can do - take a look at some of our recent projects
Email meow@marmaladesoup.com for more information, or to discuss any projects you'd like us to take a look at please contact us on the number below.